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“Ashmanov and Partners” is a Begun accredited agency

Moscow: +7 (495) 269-06-30
St. Petersburg: +7 (812) 401-49-78

Pay-per-click advertising

Who we are

We have been providing pay per click advertising since 2005 and have amassed great experience working with the most diverse companies and sectors.

We are a certified pay-per-click advertising agency in Yandex.Direct and an accredited agency of the Begun system. We place pay per click advertising in Google, Yandex and Rambler, as well as high-quality, subject-specific sites. We do not charge subscriber fees for planning and carrying out an advertising campaign and use the same prices used by the engines for pay-per-click advertising — Yandex.Direct or Begun.

What is pay-per-click advertising

Pay per click advertising is a form of online advertising that is shown in search engines and on website pages. It differs from regular Internet advertising in that it depends on the user’s search keywords or the subject of the page on which it is displayed. For example, a refrigerator advertisement can be automatically shown in a search engine in response to the search phrase “buy a refrigerator” or on a webpage that shows refrigerator reviews.

The advantage of pay-per-click advertising is that it attracts targeted traffic to a site, meaning visitors who are interested in the product or service that is being advertised. Pay-per-click advertising allows you to draw a clear relationship between your costs and results: you only pay for users who click on an ad and enter your site through it.

The key characteristics of pay per click advertising:

  • ample opportunities for precise targeting;
  • precise correlation between costs and results;
  • operational efficiency;
  • the ability to work with small budgets.

Our advantages

We do not charge subscriber fees for planning and carrying out an advertising campaign and we use the same prices used by the engines for pay-per-click advertising — Yandex.Direct or Begun. Our knowledge, experience, and technologies help advertisers generate interested target traffic, reduce the cost per impression and increase the conversion rate of visitors to sales. Our advantages include:

  • automated keyword selection;
  • automated monitoring and change of auction bids;
  • automated management of the ad displays;
  • the ability to synchronize the pay-per-click campaign;;
  • detailed analysis of the results of the pay-per-click campaign and constant improvement of the advertising campaign;
  • a report providing personalized recommendations for the site.

What we do

We scrupulously plan an advertising campaign, selecting the most effective sales keywords and minimizing the customer’s advertising expenses.

Our work consists of several phases:

  • Developing the parameters of the pay per click campaign

    We identify the objectives that the advertising campaign will achieve, which may include attracting target traffic to the site, increasing sales, reducing the cost per impression and increasing the conversion rate of visitors to sales.

    Choosing the method of pay per click promotion depends on the objectives set by our clients as well as their budget.

  • Setting priorities and managing a campaign

    Our goal is to attain the maximum efficiency of the advertising campaign while abiding by a fixed budget. Together we track the initial results and if necessary, adjust the advertising campaign.

  • Tracking results

We periodically provide the client with detailed reports which reflect the dynamics of the advertising displays and the main data.

How to get more information

call: (495) 269-06-30

or send your request - and we will reply shortly.

Send request

To request our services, fill out the form below and press the button SEND. We will analyze your site and will contact you during business hours.

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